Case Studies

Predictive profiling: how algorithms anticipate your identity before you reveal it

You don’t need to fill out a form, post a status, or answer a survey…

By Nicolas

From scandal to awareness: how Cambridge Analytica changed the Internet forever

A digital awakening Before 2018, most people browsed, liked, and shared without thinking twice about…

By Nicolas

The birth of surveillance capitalism: how Cambridge Analytica exposed the business of human data

What is surveillance capitalism? The term was popularized by Shoshana Zuboff in her landmark book…

By Nicolas

The biggest data breaches of the last decade and what they taught us

The rise of massive data leaks In the 2010s, the digital world witnessed an explosion in the number and size…

By Nicolas

Political microtargeting: how online ads shape public opinion

What is political microtargeting? Political microtargeting is the practice of using personal data to deliver customized political messages to specific…

By Nicolas

The GDPR explained: what the European data law means for everyone

What is the GDPR? The General Data Protection Regulation, better known as GDPR, is a landmark privacy law adopted by…

By Nicolas

Facebook and elections: how data shaped modern democracy

Inside the story of how social media turned from a tool of connection into a powerful weapon of political influence…

By Nicolas